A cookie is a small data file that is automatically placed onto your computer’s hard drive. Cookie files are created by our website and placed onto your device in order to analyse and influence your preferences or behaviour. Analytical cookies are designed to track your journey and experience on our website – so that we may tailor your experience and gather data. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

The majority of modern web browsers will automatically allow cookies to be placed onto your device. However you can usually modify your browser’s settings in order to prevent any cookies from being placed onto your device. Setting your browser to block cookies may prevent you from taking full advantage of our website.

Upon your first visit to our website, you may have noticed our banner alerting you to the use of cookies by our website. Below you can learn more about the specific cookies deployed by our website, and how they can be disabled. For more information on the EU Cookie Law in the UK, we recommend visiting the Information Commissioner’s Office (ICO) website where you can find the latest information, guidelines and advice on the EU Cookie Law.


We use multiple cookies within this website to improve your experience as detailed below.

WordPress: Our cookies deployed by the website’s content management system don’t collect any personal information. This is used to detect whether a user is logged into the website’s control panel or not.

Google Analytics: We use Google Analytics to monitor traffic which may collect your geographical location. This data is not used to build a personal profile and is viewed as a summarised report alongside thousands of other users.

Tawk To: We use Tawk To to track your journey through our website and to record your geographical location and IP address. This helps us identify user’s to serve you better. This information is deleted within thirty days.


New Cove Marketing are working towards providing website visitors more control over deployed cookies and personal information collected. We’ve liaised directly with the Information Commissioners Office and are developing software to make this actionable.

We’ll update this policy once the relevant technology is live.